Aug 13, 2025

Top 5 Business Challenges Furniture Dealers Face Today — And How to Solve Them

Top 5 Business Challenges Furniture Dealers Face Today — And How to Solve Them
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Top 5 Business Challenges Furniture Dealers Face Today —And How to Solve Them

The furniture industry is in the middle of a massivetransformation. Dealers are navigating shifting client expectations, volatilesupply chains and daily changes to tariffs, compressed margins, hybridworkplace demands, and increasing pressure to modernize operations. While thelandscape may feel uncertain, there are clear paths forward for dealers who areready to adapt.

Here are five of the most pressing challenges furnituredealers face today and smart, actionable solutions to stay competitive.

 

1. Evolving Customer Expectations

Today’s clients expect more than just a catalog of products. They want a seamless experience, personalized options, fast delivery, andtransparent pricing — all wrapped in a digitally enabled buying journey.

What You Can Do:

  • Invest in digital visualization tools like 3D product configurators and augmented reality to help clients picture furniture in their space.
  • Upgrade your e-commerce or client portal with real-time inventory, lead times, and     pricing.
  • Train your team to shift from transactional selling to consultative guidance, providing design support, customization, and tailored recommendations.

 

2. Supply Chain and Tariff Disruptions

Global and regional supply chain issues continue to impactavailability, timelines, and costs. Delays in materials and logistics can leadto missed deadlines and frustrated clients.

What You Can Do:

  • Diversify your supplier network to avoid over-reliance on one region or manufacturer.
  • Stock up on fast-moving products or best-sellers to reduce fulfillment delays.
  • Use demand forecasting tools and historical data to better manage inventory levels.
  • Strengthen manufacturer relationships to gain early access to stock and production updates and encourage your manufacturing partners to offer quick ship programs on key products.

 

3. Shrinking Margins and Rising Price Pressure

The rise of direct-to-consumer brands and e-commerce giantshas introduced intense price competition; even in the commercial furnituremarkets. Even IKEA had a presence at this year’s Design Days in Chicago. Customers can compare prices instantly, making it harder for traditional dealers tocompete on cost alone.

What You Can Do:

  • Focus on value-added services like space planning, delivery, installation, and post-sale support — things online retailers can’t easily replicate.
  • Position yourself as a consultative partner, not just a product vendor.
  • Bundle offerings (e.g., furniture + services) to maximize value perception without slashing prices.
  • Explore niche markets or premium segments that are less price sensitive.

 

4. Adapting to Hybrid Work Environments

The office isn’t going away, but it is evolving. Many organizations are shrinking their footprints and shifting toward more flexible, multi-purpose spaces that support hybrid work models.

What You Can Do:

  • Offer furniture that supports agile workspaces, like mobile desks, lounge pieces, and modular setups.
  • Create tailored “home + office” packages for hybrid employees.
  • Provide strategic space planning services to help clients make better use of smaller, more adaptive footprints.
  • Stay on top of workplace trends and position your dealership as an expert in hybrid workplace strategy. Offering workplace strategy as a value-add is     one more way to differentiate.

 

5. Falling Behind on Technology

Legacy systems, manual processes, and disconnected tools areslowing down many dealerships. These inefficiencies make it difficult to scale,respond quickly to clients, or compete with more digitally advanced players.

What You Can Do:

  • Modernize your back-end with an integrated CRM system to streamline quoting, inventory, and client management.
  • Adopt dealer-specific platforms that connect with manufacturer data, design tools, and sales workflows.
  • Automate repetitive tasks like quote generation, order tracking, and invoicing to free up staff for higher-value activities.
  • And here we must make a shameless plug – Avanto and its Orderbahn platform can help on this front!



Conclusion: Building a Stronger Future with Avanto and OrderBahn


The challenges facing furniture dealers today are real, but so are the opportunities. By leaning into digital tools, operational efficiency, value-driven services, and workplace adaptability, dealers can not only stay relevant but lead the way in a changing industry.

This is where Avanto and OrderBahn come in. Avanto’s expert guidance helps dealers modernize processes, streamline operations, and empower teams to deliver exceptional client experiences. OrderBahn, our connected technology platform, integrates your sales, order management, and vendor communications into one seamless system — eliminating inefficiencies, reducing costly errors, and giving you real-time visibility into every project.

Together, Avanto and OrderBahn don’t just help you keep up — we help you get ahead.
If you’re ready to tackle these challenges and unlock new growth opportunities for your dealership, let’s start the conversation today.